Our mission is to inspire dancers throughout the world. Through our line of innovative products and services, we aspire to cause others to fall in love with the magic of self expression on the dance floor.
Spreading the Love of Dance
To inspire dancers throughout the world by using our line of innovative products and services, charitable contributions, sponsorship and our passion for dance. We cause others to fall in love with the magic of self expression through dance.
Positive Customer and Community Impact
Make a positive difference in peoples lives through delivering outstanding products and services, positive attitudes, cultivating relationships, and demonstrating responsibility!
We always seek to uphold the highest level of integrity through our actions, and we honor our words.
Never sacrifice quality. We build things that are durable, flexible and responsive, and we create quality experiences.
As a team, we seek to improve company performance through personal development, accountability, recognition and reward.
Winning is Good
Ensure that our company, our customers, and our communities are always placed in a winning position.
We weave a global community web, and we maintain positive roles in all the communities we touch through sustainability, empathy, tolerance, and love.